Wednesday, July 16, 2008

Seriously?!

Have you seen the new Verizon commercial for the LG Dare phone? The one with the fight cropped pit bulls chained up in the junk yard? Here's a clip in case you've missed it:

http://splendad.com/ads/show/2467-Verizon-Wireless-LG-Dare-Guard-Dogs

As a pit bull lover, hell as a DOG lover, I'm BEYOND pissed about this marketing tactic. I also have a hard time believing that, in light of the relatively recent Michael Vick scandal, ANYONE with one ounce of marketing sense thought this approach would be a good one.

If you're half as appalled as I am, please consider emailing Verizon to let them know that their commercial is offensive. The link below will take you to a list of executive managers' profiles. Each profile will have a link at the bottom that will take you to an email form. I suggest, at the very least, contacting Lowell McAdam (CEO), Jim Gerace (VP of Corporate Communications) and Mike Lanman (Director of Marketing).

http://aboutus.vzw.com/leadership/executive/index.html

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